VAKA is a Neo-Hawaii brand that promotes 4 ideals
The "V" in LOVE = Accept responsibility for the success & well being of something
The "A" in DREAM = Stretch for something that has never been done before
The "K" in WORK = Do what it takes to get the job done and done well
The "A" in PLAY = Have fun and laugh, especially at yourself
The VAKA 100 Project
100 VAKA T-shirts designs + 100 Charitable Organizations that represent the VAKA ideals: Love, Dream, Work, Play. A portion of proceeds from every VAKA 100 t-shirt sold is donated to a highlighted charitable organization to support it's good work building a stronger community.